Programming Guidelines

Board of Education programs include, but are not limited to:
  • Direct instruction;
  • Presentation of school programs;
  • Political discussion or debates sponsored, organized and controlled by school personnel (such activities must be balanced as to content);
  • Presentation of school activities, performances, ceremonies or sporting events;
  • Meetings and hearings (Such coverage shall be "gavel to gavel" and shall depict all speakers.); and
  • Other school-related activities as approved by the Superintendent.
Town government programs include, but are not limited to:
  • Town hearings and meetings (such coverage shall be "gavel to gavel" and shall depict all speakers.);
  • Board of Finance and Board of Selectmen meetings (such coverage shall be "gavel to gavel" and shall depict all speakers.);
  • Presentation of town activities, performances or ceremonies; and
  • Items of community interest. Coverage of such items will be decided on a case-by-case basis; must reflect broad community interest and be of local origin.

All school-related programming broadcast on the Educational Access Channel shall be developed or submitted by school personnel and shall require the approval of the Superintendent or his designee.

Boards of Selectmen and Finance requesting broadcast time and/or production assistance must submit a video broadcast proposal form which must be approved by the Superintendent or his/her designee:

  • The applicant shall have a legally approved motion from his/her board authorizing the proposal.
  • The application shall be submitted at least 5 calendar days prior to the proposed broadcast date.
  • The broadcast shall not exceed 5 consecutive days. The Access User Agreement shall be signed 5 days prior to the proposed broadcast date.
  • The tape(s) developed for broadcast must be of sufficient quality for viewing.
  • The Board of Education shall use reasonable care with respect to tapes in its possession but shall have no liability for loss or damage.
Political Issues

Programs designed to introduce candidates for public office shall be in a format that is nonpartisan and shall be sponsored by a nonpartisan organization, such as the League of Women Voters. The appearance of an elected official, in his/her official capacity shall not be considered a political program.

Authority

All matters related to the establishment of policy shall rest with the Brookfield Board of Education. All matters regarding the use and implementation of programming for the Education Access Channel, consistent with board policy, shall rest with the Superintendent of Schools or designee(s).

Advertising

Advertising shall be limited to product sales, ticket sales, or free events sponsored or approved by the Board of Education. When local businesses provide financial/material support for programming, only the statement, "Sponsored by (name of agency and/or logo)" shall be permitted.

Copyright

All Education Access Channel programming shall abide strictly by copyright laws.

Copying

Copies of programs developed by the Board of Education shall be made available upon request at an established rate of $25.00 per program. This fee may be modified at the discretion of the Superintendent or designee(s). Copies of non-Board of Education programs shall be the responsibility of the owner.